Golda Criddle

In the age of social media sites like Twitter and Facebook, is blogging still an effective way for hotels to reach out to guests?

The E-Marketing Associates blog started in June 2010, and over the years, we have had some great stats. Find out what our secret has been and increase your blog traffic.

If you’ve ever planned a trip, you know what it’s like to spend hours and hours searching for a hotel....

Last week an infographic surfaced from RedRocketMedia about the influence of content in the travel industry....

These days, every marketer is singing praises to Pinterest, the newest darling in social media. The site is...

Sometimes traveling on business can seem kind of lonely. What if there was a way to easily find out if...

We’ve discussed how important it is for hoteliers to respond to online reviews, and how to respond to a...

Do you work in the hospitality industry? Is employee recruitment and retention an issue that you face? If so this might just be the answer you are looking for.

The travel guide industry is moving in an interesting direction this year, with a focus on mobile, professional content and...

It’s that time again…2012 is nearly over! As the year ends, there is not a better time to look back...

Mashable is one of the many blogs my co-workers and I read daily for the latest in social...

As a content producer for E-Marketing Associates, I have the opportunity to stay at our client hotels and write about...

Hoteliers should be aware of all these conversations happening regarding their properties for instant, easy feedback. By simply listening, they can take appropriate action to correct a problem if necessary.

For this blog post, I’m going to write about a tool I started using regularly this year to track my...

Unless you’ve been living under a rock, you’ve probably heard of social media’s newest craze: Pinterest. Pinterest is a...

In my research lately I have noticed a lot of studies regarding online reviews of hotels. One of the most...

On Monday, Google acquired travel guidebook publisher Frommer’s from John Wiley & Sons. Frommer’s is an established publisher...

If your small business isn’t on social media yet, you are truly missing out on an excellent opportunity to generate exposure and build a community around your products and services.

Pinterest has exploded in growth in the last year or so, becoming one of the most popular social networks for...

https://www.e-marketingassociates.com/blog/how-hotels-are-using-social-media-competitions

As a hotelier, you probably feel that you have enough to worry about, with all your staff and...

Twitter is taking a leap into the media space with its new “expanded tweets.” Now when you look at tweets...

A new trend is immerging with the popularity of social media and the web. It’s called social media for social...

Watch out Yelp, you’ll be getting some competition from Google this year! As part of the popular social-local-mobile trend this...

With the popularity of photo-sharing mobile tool Instagram, it was only natural that a similar tool for video would...

You’ve probably had the experience of searching for something on Google and having to sift through dozens of irrelevant results...

Google’s Search plus Your World is finally getting some competition. Yesterday, Bing announced plans for its own redesign; one aimed...

I’m a big fan of entertainment and social media themselves, so you’d think I’d be all about the entertainment-based applications....

Let’s talk about Klout. If you spend a lot of time reading social media blogs online, you’ve probably at...

You already know you should be blogging. It’s a great way to improve your SEO efforts, draw in...

There is always a desire to increase productivity in the travel and hospitality industry and TLabs is looking to make...

I’m sure you’ve seen the Project Glass video by now. I put it off for awhile, but eventually I...

Technology has been streamlining store processes for over a decade now, from cell phones to self-checkout machines to tablets. Each...

Most of us know social media is important to stay ahead in the competitive world of online marketing but we’re...

It can be daunting to book hotels in a city you’re unfamiliar with: how can you be sure you’re getting...

There’s a new trend in social networking called ambient social networking. The possibilities for this are endless. Sharing without all the extra work!

The travel industry is rapidly changing with new websites, tools and mobile apps popping up every year. Each has their...

I thought it would be fun to put together a list of five areas where hotel websites commonly fail to inspire bookings. As part of a hospitality marketing company, I see many hotel websites daily and believe myself to be a good judge of what attracts potential customers and what drives them away.