Writer Profile

It's difficult to express your hotel’s voice online. Without visiting your hotel, how can potential customers get an idea of what your hotel is about?

Many content distribution platforms adopted video content in 2017 because of its interactive & informative nature. Why should it matter to your hotel?

Before you begin working on the construction of your image, you need to establish what your brand is. What does your business stand for, or aim to be?

Sending and receiving holiday cards has been an American tradition for decades, and in the digital age, it has taken an exciting turn.

More & more audiences are turning to faster forms of communication. Facebook remains the top social platform but you shouldn't discount Snapchat.

Don't have a budget for photography for your hotel? Move away from generic photos and have Crowdriff get the photos to come to you!

With the internet at your fingertips, you don’t have to spend much, or anything at all, as long as you have the know-how & time to commit to online marketing.

Nothing turns away potential customers like blatant advertising. It dehumanizes your brand. To connect with customers you must incorporate the human element.

Now that summer is over, it’s time to start implementing seasonal marketing themes. The holidays are approaching quicker than you may think.

UGC will not only provide you with media you can share on your sites (with permission by the poster), but also provide your online brand with some authenticity.

Everybody’s a critic, especially now that it is easier than ever for customers to voice opinions online. Why should you care about these reviews?