SEO is the foundation of a successful online presence. You want to make it as easy as possible for people to find you online. SEO was once all about keywords, but today it has changed into so much more than just that. There are many more things that need to be done to be successful at search engine optimization these days. The search landscape has changed, and there are algorithm tweaks and changes. I read endlessly on the subject, so I try my best to stay up to date. For those of you who are starting today, and trying to hit the ground running, I’ve compiled this list to get you up to speed.
This list will help you understand what SEO is:
- The Moz Beginner’s Guide to SEO
- Google’s Webmaster Guidelines
- Core Principles of SEO
- Lynda - SEO
- 2016 Important SEO Patents from Google
These are Tool Specific:
These are great industry websites that you should follow:
- Search Engine Land
- Search Engine Watch
- Search Engine Journal
- The SEM Post
- The Moz Blog
- The Potent Blog
- Moz Algorithm Changes
- SEO Round Table
- Website Magazine
- SEO by the Sea
There you have it. These are the resources that I believe will get anyone up to speed on SEO. These resources will give you a good foundation, and they will also let you peek into the many possibilities for SEO. There are a lot of creative people in this space, and you would be surprised to see some of the stuff that other SEO’s come up with on these sites. I find that staying up to date on these websites helps give me a clearer picture of the landscape and helps me adjust accordingly.
I do not hesitate to join any mailing list if it even remotely has information that I would want to receive periodically. I also do not wait to remove myself from any mailing list that is not meeting my needs or is only regurgitating information from other sources. I can safely say that this list was five or six times the size it is now. I have removed references that either did not provide credible information, were too biased, or generally were not well thought out. Is there anything that I missed? Feel free to let me know on Facebook, Twitter, or Google+.