LinkedIn

LinkedIn's social media platform connects you with businesses, prospects, and fellow industry professionals. Here's how to set up a company LinkedIn page.

The best way to find prospects on LinkedIn is to make memorable, high-quality connections with individuals that ultimately lead to more sales.

Wondering how to approach a prospect on LinkedIn? In this article, we'll walk through some of our favorite ways to find prospects so you can get more leads.

94% of B2B marketers use LinkedIn to promote their brand, and 82% say it is the most important platform. Here's how to generate leads using LinkedIn for free.

If you want to land more business and grow your network, then LinkedIn for the hospitality industry is the perfect place. To get started, join a few industry groups.

Although the platform has evolved over the years, social selling on LinkedIn has become a profitable strategy for many organizations and business professionals.

If you own a company that sells B2B, understanding how to use LinkedIn for small business is essential for success. This is the right direction.

A common question small business owners ask is how often they should post on their social channels. Well, the answer depends on the type of business you're in.

Do you have a large number of followers, but very little engagement or interactions, such as likes, comments, and shares across your social networks?

Hootsuite is one of the most popular social media scheduling tools in 2019. Familiarize yourself with Hootsuite's new composer.

Business owners who are considering online marketing should integrate a strong social campaign into their marketing plan. Social media can enhance the benefit

Here are some tips for gaining your audience’s attention on popular social media platforms like LinkedIn, Facebook, Instagram, Twitter and Pinterest.

You’ve probably seen them all over the internet but do you know how you can use GIFs for social media on your business accounts?

Although our approach to every avenue is distinct, I'm going to be highlighting a key point to implement for a successful social media strategy for hotels.

Growing your engagement is a sign that your audience enjoys your content and may eventually purchase your product or service.

Many content distribution platforms adopted video content in 2017 because of its interactive & informative nature. Why should it matter to your hotel?

By learning the benefits each channel has for your overall marketing strategy, the better leverage you will have in promoting your hotel’s story.

Follow these three effective strategies to create engagement among your audience and to foster a relationship between you and the guest.

No matter how amazing your hotel may be, it will not be immune to receiving backlash online at some point. Find out how to address these issues.

123Notary had been in business since 1999, but they didn’t know how to leverage LinkedIn to get more business. Read on to see how we helped.

Social media isn’t a single strategy to gain more bookings. It is used as part of a larger system that makes up your digital marketing strategy.

Are you wondering if social media is worth it for your hotel? Many hoteliers have asked themselves this very question and aren’t sure where to find the answer.

Here are 3 of the most important social media metrics that hoteliers need to analyze to determine the effectiveness of your social initiatives.

A successful hotel marketing strategy requires Social Search Optimization (SSO), which incorporates a powerful synergy between SEO and social media.

More hoteliers are getting on board & taking advantage of all that social has to offer, it's crucial to have a solid strategy in place to receive the benefits.

User-Generated Content (UGC) can be a powerful tool for hotels. User-Generated Content includes any content a guest may create about your hotel,

Starting as a platform for marketing, it is slowly turning into a platform geared towards customer service as interaction with customers increases across

Are you using LinkedIn, the world’s largest professional network site, as a sales tool for your hotel? If not, you are missing out on tons of opportunity.

Whether you are a marketer or an independent hotel owner, it is crucial to have useful, reliable contacts within your industry.

In todays digital-first world, it is important that you put your best foot forward. Optimizing your LinkedIn profile is a great place to start.