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Now that many small business employees are working from home, it is important that businesses follow these good remote working best practices.

Most organizations struggle with how to manage their work-from-home staff. In this guide, you will learn how to build and motivate a strong remote team.

Every year small business owners face numerous challenges that affect their business. Here are the top small business challenges for 2021.

As social media continues to evolve, small businesses need to adapt to stay relevant. Here are the top social media trends for business in 2021.

Increasing the number of leads you get from your small business website can be challenging, but not impossible. These best practices will help.

Increasing productivity is a big challenge for most small businesses. If you want to boost productivity you must first learn how to motivate your team.

Protecting personal assets from the companies’ are important for most small businesses, but which structure is right for your situation?

Most small business owners can’t find the time to work ‘on’ their business instead of ‘in’ their business because they’re doing tasks that should be delegated.

With many employees working from home, coming up with virtual office celebration ideas can be challenging. These fun ideas will take yours from boring, to exciting.

If you want to keep healthcare costs in line and your employees happy at the same time, adding an HSA or FSA to your benefits package could reduce your expenses.

One of the top challenges small business owners face is time poverty. The best way to overcome this is to hire a virtual assistant to handle the mundane tasks.

Does your small business need a sales boost but you’re not sure where to start? Check out these DIY marketing tips for small businesses.

Training new salespeople shouldn’t be painful. Start improving the results of your sales team with these top online sales training programs for small businesses.

Do you struggle when it comes to writing job descriptions? Check out our guide for best practices on how to write the best job descriptions.

If you’re looking for easy ways to boost employee morale at your small business, check out these creative and fun staff room ideas.

Achieving a work-life balance for small business owners is one of the biggest challenges company owners face today. This guide will help you find your balance.

Are you looking for small business retirement plans for your company? Our guide will give you a better understanding of what’s available.

Do you want to increase sales at your small business but don’t know where to start? These relationship selling best practices will get you started.

Are you tired of eating unhealthy fast food every day because you hate packing lunch? Check out these tips on healthy eating for busy professionals.

Even the most well-adjusted employees will feel work stress at some point in their careers. Here are five ways to achieve lower stress levels at your workplace.

Whether you need the latest technology or machinery for manufacturing, you will want to consider the benefits of leasing vs buying equipment before making a decision

Ideally, your chosen compensation plan will incentivize your employee to work even harder and make even more sales while improving the bottom line for your business.

If you have struggled to find a way to balance the money coming in with the money going out, these tips to help increase cash flow for a small business will help.

Marketing on a shoestring budget takes some work but it is doable. Using these six tips will help make your marketing effort wildly rewarding.

Whether you’re a solopreneur or a company with 200 employees, this article explores the various insurance products to help protect you from unexpected losses.

Small businesses looking to boost employee retention and improve morale should check out our guide that is packed with creative employee benefit ideas.

This article explores how to eliminate wasted advertising dollars, which has been one of the greatest dilemmas in advertising for more than a century.

Most small business owners don’t know how to increase their profit margins. Our guide will help you understand the process and show you how to get started.

Does your business have limited marketing dollars? If so, you can use TikTok for your small business marketing to boost sales through this powerful channel.

Are you looking for financing or funding options for your small business? Our comprehensive guide lists the top options for both secured and unsecured loans.

Do you think it's possible to maintain good health while running a small business? The short answer is yes, it is possible. Here are some tips to get you started.

If you don't know why it’s important for your website to be ADA compliant, you’re not alone. The fact is, less than 5% of sites in the United States are compliant.

Are you tired of paying $30+ per month for security alarm monitoring? By switching to a DIY small business security system you can cut costs while upgrading your tec

So, why does your small business need an employee handbook? First of all, the handbook sets expectations and encourages employees to behave in certain ways.

Just because you are a small business doesn’t mean cybercriminals will pass you over. Protect your business with these cybersecurity best practices.

Are you a dentist or dental clinic and aren’t sure how to use social media to grow your practice? These social media marketing tips will help you get more business.

If you just got a promotion and are a new manager, one of the most important things you must master is how to control your time. These proven tips give you an edge.

If you want more sales, one of the easiest ways to accomplish this is by sharing the features and benefits of your product or service before revealing the price.

Are you feeling overwhelmed working from home? These tips on how to stay productive while working remotely will help you stay focused on what’s important.

If your to-do list is out of control and you find it difficult to get everything done, then these tips for taming your to-do list will help you get more done.

Which is more effective, telemarketing, or direct sales? The short answer is it depends on the type of business you’re in, and where your target customers are.

Building loyalty and increasing customer lifetime value (CLV) boosts long-term ROI. For most businesses, 80% of long-term revenue comes from loyal customers.

Customer referral programs use a specific process to promote word-of-mouth referral marketing, leading to epic rewards for customers who refer their friends.

Most small business owners have this one thing in common, time-poverty. Why not learn the secrets of effective time management so you can get more done!

One of the things you might want to consider is whether to use a chatbot, or live chat to answer website visitor questions. So, what is the difference?

If you have trouble handling objections in sales you’re not alone. Most salespeople are not very good at handling them, and it is killing their close rate.

Want to boost the effectiveness of your email marketing campaigns? These email marketing tips and tricks will help you increase the reach for your newsletter

Do you have trouble staying organized and on-task while juggling multiple tasks at work? Use these tips to help you conquer time management effortlessly.

Not sure how to choose a CPA for your small business? These expert tips will help you make sense of the process, and making an informed decision will be easier.

Implementing strategies designed to detect data and comply with regulations are essential requirements for overall data security, breach protection, and compliance.

The number one secret to innovation is never get left behind. To avoid this, you need to keep up with the latest advancements and changes in your industry.

If you follow these email tips for time management you can spend less time refreshing your inbox, and more time tackling your important daily tasks and projects.

Are you wondering what questions to ask when outsourcing tasks? This article shares some practical tips to consider if you are thinking about outsourcing work.

Becoming a strong leader takes negotiation skills. Implement these effective techniques to become a successful disciplined delegator.

Are you interested in learning how creating a competitive advantage through positive customer experience can benefit your business? Click here for more.

This should be titled don’t forget your common sense because when you’re marketing, just stepping back & putting yourself in the customers’ shoes goes a long way.

We have put together a getting started guide to hotel marketing for independent hotels hoping to increase traffic to their website and grow their businesses.

If you're creating posts for social media, the top Mother's Day hashtags will help your posts gain reach and be seen by a broader audience.

Learn these crucial hotel search engine marketing strategies to drive more traffic and steadily increase your hotel bookings throughout the year.

A practical guide to hotel web design. Go forth confidently in the competitive world of digital marketing, turning your website visitors into hotel guests.

As a hotel looking for more business, you need to able to adapt to your demographic. The demographic that is coming of age are Millennials.

Although Twitter, Instagram, and Facebook all have tried to get this problem under control, it’s an ongoing issue that continues to this day.

As hoteliers, we can agree that every year the end goal will be the same. Increase direct bookings and drive top-line revenue. We have to establish new strategies.

Here are the 20 top trends for hotel marketing to boost customer engagement and loyalty, and drive greater awareness for your brand amongst consumers.

Customer service is a crucial aspect of any business, but have you ever thought about how it can affect your online presence?

In today’s internet-centered society, one is unlikely to come across a person who doesn’t consult online opinions before making a purchase.

What comes to mind when you want to improve digital reach & bring in new customers? Would you be surprised if I suggested heuristics?

There are companies that use email to engage with customers for branding purposes. There are many companies that use it to drive revenue. What are you using it for?

Sending and receiving holiday cards has been an American tradition for decades, and in the digital age, it has taken an exciting turn.

The hotel industry is as competitive as it has ever been. Book direct campaigns are springing up left and right. How can a hotel compete?

UGC will not only provide you with media you can share on your sites (with permission by the poster), but also provide your online brand with some authenticity.

It would be a shame to let such an opportunity go by without taking advantage of the crowds. Here are a few ways your hotel can become a Pokémon Go friendly hotel.

Hotel guest reviews can have their very own rendition of At the Movies with Gene Siskel and Roger Ebert; Only this review is about your hotel.

If you missed our last post about “Why Do Hotels Need Free Wi-Fi?”, this is a follow up in addition to it. Find out the conclusion here.

Hotels may ask themselves, do we need free Wi-Fi?”. If that’s the case, this article may help you get a better understanding.

Inside are a few tactics hoteliers can use to create effective marketing strategies for the holidays on their websites, social media, and on-site at the hotel.

Aside from the basics, here are a few ways to improve on that customer service to keep customers happy and satisfied at your hotel.

The smartphone is one of the most technologically advanced products in our hands. Is your hotel doing everything it can to take advantage of this?

Once you understand the Baby Boomers and use your knowledge to market to them effectively, your hotel will benefit from this valuable generation segment.

Here are a few trends of family travelers that will help hoteliers better market their “WOW Factor” and make their hotel the ultimate family-friendly getaway.

Visual content has wholly transformed social media, and now just simple text won’t be enough to captivate the visitor’s attention.

Though a few people disagree, there are some cultural differences between those who are tourists & those who are travelers. Hotels receive both of these guests

Here are a few qualities that every hotel website should have for their hotel to ensure a pleasant experience for their customers and potential customers.

As online travel agencies continue to use their massive marketing budgets to dominate the Google real estate, hotels will need to use a more creative marketing

Many larger or luxury and 5-star properties have rigid customer service standards that are made primarily possible by having appropriate staffing.

One of the most accessible tools used to schedule tweets & monitor your presence is Hootsuite. They launched a new feature that will make your life easier.

There are several trends that hoteliers should be watching out for so that they can sell their products and services effectively.

With so many things to manage, it’s not difficult to be overwhelmed, and a cluttered Inbox can quickly add to that frustration.

Business travelers are all about efficiency, so it is the hotelier’s responsibility to ensure that the guest is well-taken care of and that everything runs smoothly.

Big Box retail stores are charging massive markups on cables, and guests don’t have the time to do the research. What can hotels do to help guests happy.

Independent hotels have to wear many hats to ensure their hotels are operating properly, but this workload can often come at a cost.

When it comes to finding a hotel, review sites can have a massive impact on whether a prospective customer decides to book with you or not.

In today's digital world, it's becoming pervasive to see reports of cybercriminals breaking into the servers of some of the world's largest corporations to steal

Once the hotel’s marketing efforts are focused on driving direct bookings, it is time to get creative and take full control over their inventory.

With more hotels adopting mobile and self-check-in kiosks, the front desk experience is rapidly changing. Check out the possible benefits of the hybrid front desk.

For a lot of travelers, after a guest checks in, they may not have an interaction with the hotel staff until they check out. This could potentially lead to the guest

One of the growing hospitality trends this year is the steady increase in international travel all around the world. Whether or not your hotel’s business mix include

Even with enough reservations to fill a hotel, there are always last-minute cancellations or no-shows. Because of this, it’s common practice for hotels to oversell

‘Tis the season for holiday travel during one of the busiest times of the year for the hospitality industry. It’s the best time for hoteliers to get into the holiday

Many marketing mistakes have been made by even the largest and most successful hotels, making it beneficial for hoteliers to be aware of these common