Local SEO presents a unique set of challenges for hotels. The nature of our business makes it imperative that the information that potential customers are seeing is relevant, but even more so, it must be accurate. If you are wondering what you need to do, make sure you implement these 3 tactics.
Google AdWords Update Strengthens Case for Location Marketing
April 25, 2016
Research from Google suggests that 60% of customers will use the information contained in AdWords extensions to contact your hotel. If your hotel makes use of the AdWords location extension, they can expect to see an increase in website visits. All of this by just adding 1 simple extension!