Writer Profile

Christine Lee

Christine Lee

SMB Content Producer
Marketing & Social Media
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Social Media Graphic Design Tools
Christine Lee
July 14, 2021
Graphic Design Tools for Social Media - Laptop surrounded with a colorful background
Whether you're new to social media, or a seasoned pro, these top-rated social media graphic design tools will help you create more professional-looking posts.
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Social Media Content Creation Tools
Christine Lee
June 28, 2021
Social Media Tools - Content Creation - Woman using social media on her mobile phone
One of the prerequisites to creating great social media content is having the right software. Here's a shortlist of the best social media content creation tools.
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How to Write a USP That Sells
Christine Lee
June 16, 2021
How to Write a Unique Selling Proposition - USP
A unique selling proposition is a simple descriptive statement that tells how your company, service, or product is different from competitors in your industry.
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Facebook Lookalike Audiences
Christine Lee
May 24, 2021
Paper cutout of people - What is Facebook Lookalike Audience?
Are Facebook lookalike audiences effective? Well, that depends. If your goal is to boost sales at a lower cost then you should consider this tactic.
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Social Media Platforms for Business
Christine Lee
May 2, 2021
Woman using the phone - Best Social Media Platforms
Choosing a social media platform for your business depends on your goals, but you can start with the platforms your customers, and future customers are using.
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How to Promote Your Business Online
Christine Lee
April 1, 2021
Person using a laptop - Promote Your Business Online
Are you a business owner and don’t know how to promote your business online? For small business owner's it can be a bit challenging, but this guide can help.
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How to Increase Website Leads
Christine Lee
December 30, 2020
Laptop with a website - Boost your website's lead generation
Increasing the number of leads you get from your small business website can be challenging, but not impossible. These best practices will help.
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How to Make Your Business Stand Out
Christine Lee
December 11, 2020
Lots of white carved wood pieces with one being more outstanding - Make your business outstanding
Most business owners are not sure how to make their companies stand out. Here are some tips on how to distinguish your small business from competitors.
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Small Business DIY Marketing Tips
Christine Lee
November 17, 2020
Woman looking up while holding the title - Small Business DIY Marketing Tips
Does your small business need a sales boost but you’re not sure where to start? Check out these DIY marketing tips for small businesses.
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Instagram Engagement Strategies
Christine Lee
November 14, 2020
Hand holding a mobile phone with Instagram splash screen - Instagram Engagement Strategies
Businesses who want to improve their results on Instagram need a plan, and the best place to start is to implement these Instagram engagement strategies.
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LinkedIn for Small Business
Christine Lee
October 21, 2020
Mobile Phone screen with Linkedin open - LinkedIn for Small Business
If you own a company that sells B2B, understanding how to use LinkedIn for small business is essential for success. This is the right direction.
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Facebook Ads Versus Boosted Posts
Christine Lee
September 21, 2020
Hand holding a mobile with Facebook's splash screen
With paid advertising on Facebook, you can target audiences and even tailor your creative design to better appeal to their interests.
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Instagram Reels for Small Business
Christine Lee
September 6, 2020
Instagram splash screen on a mobile phone
Small business guide on how to use Instagram Reels to promote and grow your business. In this article, you will learn how to leverage this powerful app.
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Increasing Your Profit Margin
Christine Lee
August 21, 2020
Coins representing increase of profits - How to Increase Your Profit Margins
Most small business owners don’t know how to increase their profit margins. Our guide will help you understand the process and show you how to get started.
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TikTok for Small Business Marketing
Christine Lee
August 10, 2020
Phone with TikTok's logo - TikTok for Small Business Marketing
Does your business have limited marketing dollars? If so, you can use TikTok for your small business marketing to boost sales through this powerful channel.
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Small Business Security Systems
Christine Lee
July 25, 2020
Alarm System - Small Business Security System DIY
Are you tired of paying $30+ per month for security alarm monitoring? By switching to a DIY small business security system you can cut costs while upgrading
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Social Media Tips for Dental Offices
Christine Lee
July 6, 2020
Colorful Plastic Teeth - Social Media Tips for Dental Offices
Are you a dentist or dental clinic and aren’t sure how to use social media to grow your practice? These social media marketing tips will help you get business.
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How Often to Post on Social Media
Christine Lee
June 20, 2020
Woman holding a "Love" sign - How Often to Post on Social Media
A common question small business owners ask is how often they should post on their social channels. Well, the answer depends on the type of business you're in.
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Call-To-Action Buttons Boost Sales
Christine Lee
June 13, 2020
Hand pressing a button - Call-To-Action Buttons Boost Sales
Do you want to dramatically increase your website conversions? It's possible if you have the right call-to-action buttons. Use this guide to show you how.
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Increase Customer Lifetime Value
Christine Lee
June 1, 2020
How to Increase Customer Lifetime Value - Customer with a growing chart in the back
Building loyalty and increasing customer lifetime value (CLV) boosts long-term ROI. For most businesses, 80% of long-term revenue comes from loyal customers.
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Build a Customer Referral Program
Christine Lee
May 28, 2020
Building a Customer Referral Program - Woman whispering something in a man's ear
Customer referral programs use a specific process to promote word-of-mouth referral marketing, leading to epic rewards for customers who refer their friends.
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How Can Local Citations Help SEO?
Christine Lee
May 13, 2020
How Do Local Citations Help SEO? - Map with a red pin
Citations are listings online that reference a business’s information, including Name, Address, & Phone (NAP). Citations help searchers find a business nearby.
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Does Social Media Engagement Matter?
Christine Lee
May 9, 2020
Does Social Media Engagement Matter? - Graphic of a girl using social media
Why does social media engagement matter? If you’ve been asking that question you’re not alone. In this article, we will delve into the subject.
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Guide to Working With Influencers
Christine Lee
April 25, 2020
Influencer posing - Guide to Working With Influencers
With the perfect visuals, thousands of followers, and influencer-endorsed trust, many products have blossomed over social media interest.
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Handling Objections in Sales
Christine Lee
April 18, 2020
Woman objecting - Handling Objections in Sales
If you have trouble handling objections in sales you’re not alone. Most salespeople are not very good at handling them, and it is killing their close rate.
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Top Software to Increase Your Sales
Christine Lee
March 27, 2020
Screen with Marketing Software
Have you looked at the latest software to increase sales? These are not the same CRMs & sales tools of old. Find out how to get more business with these tools,
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Sales Tips to Close More Business
Christine Lee
March 1, 2020
Are you looking for more sales tips to close business?
If you’re not hitting your sales numbers and you’re tired of trying schemes that don’t work, try these sales tips to close business and make more money.
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Tips to launch a new product
Christine Lee
February 7, 2020
Tips to Launch a New Product in the Market
New products are always fun in the ideation phase, but when it comes to planning a new product marketing launch, businesses need to be as strategic as possible.
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Measure ROI on Marketing Spend
Christine Lee
February 2, 2020
How to Measure ROI on Marketing Spend
To effectively measure ROI on marketing spend, you should first focus on the goals that matter most. Here are some common goal statements that you can help you.
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