Social Media

Hootsuite's New Composer

June 10, 2019
Hootsuite's New Composer
Hootsuite is one of the most popular social media scheduling tools in 2019. Familiarize yourself with Hootsuite's new composer.
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3 Qualities Every Hotel Website Should Have

June 5, 2019
mobile friendly website
Don't miss the opportunity to stand out from your competition. Learn what the top qualities are in a hotel website.
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Top Mother's Day Hashtags for Instagram

May 1, 2019
Mother's Day Hashtags
The most popular mother's day hashtags on Instagram and beyond.
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Marketing Your Hotel Now

March 19, 2019
people discussing marketing a hotel
Understanding the customer path to purchase is the most critical step to developing your hotel’s marketing strategy. Having knowledge of where your potential guests are going along the booking path and which resources they use to come to their final decision to book can be key to driving direct bookings.
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How Hotels Can Learn from Millennials

February 1, 2019
The Rise of Robots in Social Media
As a hotel looking for more business, you need to able to adapt to your demographic. The demographic that is coming of age are Millennials.
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The Rise of Robots in Social Media

January 24, 2019
The Rise of Robots in Social Media
There is one big issue that keeps arising in social media, robots. Although, Twitter, Instagram and Facebook all have tried to get this problem under control it’s an ongoing issue that continues to this day and it might be affecting you.
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12 Social Media Best Practices

January 1, 2019
social media best practices 2019
Social media is still going strong for businesses and you’ll want to continue that streak into the new year. Here are some social media best practices to keep in mind for 2019.
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5 Tools To Improve Your Social Media Presence

December 6, 2018
5 Tools Everyone Should Use To Improve Their Social Media Presence
Social media is a strong tool in today's digital world and marketers are always looking to improve their feed and accounts with content that speaks to their audience in a new and fresh way. Keeping your followers engaged takes a lot of work but here are five tools to help make that a little bit easier.
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Exceptions to the Facebook's 'No Text in Photo Ad' Rule

November 26, 2018
too much text in facebook ads
Here's how you can get your Facebook Ad approved with the photo containing text.
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Organically Promote Your Business For the Holidays: Social Media

November 8, 2018
Promoting your business
Today, promoting your business on social media is all about ads. While this is 100% true, there are still some ways you can promote your business organically.
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Three Ways Hotels Can Take Advantage of IGTV

October 29, 2018
man using phone in city district
If you haven’t already heard, Instagram recently launched a new application called IGTV. This has changed the way users can market and advertise their brand.
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RIP Google+

October 10, 2018
Google+ is dead
Google has finally decided to say goodbye to Google+
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Tips To Market Your Boutique Hotel

July 23, 2018
living room with trinkets and nice furniture
With social media being a necessity in mainstream and pop culture, marketing yourself is in the palm of your hands.
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How Hotels Can Scope Out Fake Influencers

June 28, 2018
should my hotel work with an influencer
If you’re running a hotel or work in one, there’s no doubt that you’ve received a ton of emails and calls from “influencers” asking for a free stay. Here's how to distinguish beneficial influencers from fake influencers.
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The Quick Beginners Guide to Creating Your 1st Facebook Ad

June 11, 2018
creating facebook ads
Learn the basics of creating a Facebook ad in 2018.
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Organize Your Outgoing Posts With Hootsuite Bulk Posting

April 10, 2018
Hootsuite Bulk Posting
Our friends over at Hootsuite have created a platform that allows you to organize your outgoing posts across multiple channels all from one place! Users love the how much control they have from one dashboard but few people have tapped into one of their most convenient feature: bulk posting.
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Attracting Hotel Customers through Social Media

March 24, 2017
Social Media
From optimized websites to hotel blogs our end goal is the same: book empty rooms.
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Take your Hotel’s Instagram to the Next Level

December 16, 2016
woman tapping on phone screen
Ready to get more out of your hotel’s Instagram page? Then it’s time for you to upgrade to a business...
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How to Market Your Boutique Hotel

September 3, 2013
Service bell on front desk at hotel
The following guest blog post is written by our friend, Sam Peters, who discusses marketing for independent and boutique hotels.
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B2B Demand Generation Benchmark Analysis

February 27, 2013
b2b demand generation
Business-to-business marketers will focus on in-house email marketing, social media, and especially referral/advocate marketing strategies in 2018. Read more about it here.
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