7 Topics to Upgrade Your Hotel's Blog

September 4, 2018

Is blogging still an effective way for hotels to reach out to guests? Absolutely. The best way to tell a good story is with new, fresh content, and blogging is one of the best ways to generate interesting content.

Read More

Make Your Hotel's Instagram Stand Out With These Techniques

August 31, 2018

Today's highly targeted generation appreciates genuine content, fun culture, information relevant to them, and an emotional connection with a brand.

Read More

Social Media Term Glossary for Beginners

August 27, 2018

The world of social media is constantly changing and with new updates every so often come new features and terms to know. Take a look at this beginner's guide of terms to know that are indispensable terms for anyone new to working with any form of social media.

Read More

The Benefits of Blogging for Hotels

August 17, 2018

There are several hotel strategies to attract customers but have you ever thought about a blog as one?

Read More

4 Tips To Enhance The Guest Experience In Your Hotel

August 15, 2018

If guest services is your weakest link, you might want to go back to the drawing board when it comes to your hotel's priorities.

Read More

What We Are Reading This Week: 08/06/18

August 6, 2018

Whatever business you are in, it pays to keep up to date on the latest marketing news. In this weeks issue, we focus on hotel distribution on TripAdvisor, Restaurants marketing in the summer months, and helping you figure out how to rock content marketing.

Read More

2018's Important SEO Updates for Hotels

August 3, 2018

Wake up Hoteliers! Remember to update your SEO techniques. If you are not on the ball, you might miss it.

Read More

Customer Service for Hotels via Social Media

July 26, 2018

Customer service is a crucial aspect of any business, but have you ever thought about how it can affect your online presence?

Read More

3 Tips To Market Your Boutique Hotel

July 23, 2018

With social media being a necessity in mainstream and pop culture, marketing yourself is in the palm of your hands.

Read More

How to Unfollow a User's Posts on Instagram

July 18, 2018

Don't want to see a user's posts but still want to follow them? Here's how

Read More

How to Unfollow a User's Posts on Instagram

July 18, 2018

Don't want to see a user's posts but still want to follow them? Here's how

Read More

The New Wave of Video is Here - IG TV

July 2, 2018

IG TV is Instagram's newest feature and was announced on June 20th and is already making waves. Let’s take a look at what it is exactly and explore possible advantages of Instagram’s latest brainchild.

Read More

How Hotels Can Scope Out Fake Influencers

June 28, 2018

If you’re running a hotel or work in one, there’s no doubt that you’ve received a ton of emails and calls from “influencers” asking for a free stay. Here's how to distinguish beneficial influencers from fake influencers.

Read More

Top 3 Ways To Improve Your Hotel's Online Presence

June 25, 2018

Don't miss out on these tips to better your business.

Read More

Movies With Hotels in Them

June 25, 2018

Many of the big brands are represented in the movies, but there are also notable independent hotels as well. Read on to see which hotels have made their way to the big screen.

Read More

Instagram’s Most Frequently Asked Q & A

June 20, 2018

Want answers to some of the most burning questions asked about how instagram works? Read up on some of the most common inqueries regarding one of the top social media platforms.

Read More

The Quick Beginners Guide to Creating Your 1st Facebook Ad

June 11, 2018

Learn the basics of creating a Facebook ad in 2018.

Read More

Inspiration Ideas for Content Creation on Social Media

June 5, 2018

Whether you are addicted to social media or are late on the bandwagon, social media is a powerful tool for businesses to use to reach their customers. If you’re out of ideas in how to keep your social media channels fresh with exciting content, keep reading to get some inspiration!

Read More

The Most Critical SEO Tips for Hotels

May 29, 2018

There are many guides out there on the subject of SEO. There are also many out there that claim they are the definitive resource on the subject. I am not here to do that. What I am here to do is let you in on some SEO tips for hotels, which are going to be critical to your success in the field.

Read More

Why you should care about the Facebook Algorithm

May 17, 2018

What we know about the Facebook algorithm and how to use it to your advantage.

Read More

Understanding and Adapting to Bias in Online Reviews: A Guide for Businesses

May 15, 2018

In today’s society, one is unlikely to come across a person who doesn’t consult online opinions before making a purchase. Online reviews have become a deciding factor when purchasing a product or service. If you have enough reviews, it could seriously affect your business in one way or another.

Read More

Keeping your Hotel Guests in the Know

May 8, 2018

How can a hotel help make their guest experience more pleasant by keeping them in the know? The following tips can give you an edge when it comes to spreading valuable and useful information to your guests.

Read More

Tools for Easily Creating Inspiring Visual Content

May 2, 2018

How can you continue to produce fresh content that keeps your audience engaged with few resources?

Read More

Your Business Guide to Retargeting Campaigns

April 30, 2018

This method of advertising works so well because you already know that the visitor has an interest in your site. If you maintain a presence when this user browses the internet after visiting, familiarity develops which ultimately leads to trust. Once you have established trust, the sale becomes easier.

Read More

Five ways to Humanize your Brand

April 25, 2018

To keep your audience engaged make sure to remind them of the human element behind the brand. Show them that besides a reliable brand, there are real people running the machine.

Read More

Using Header Tags For SEO

April 17, 2018

The “H” tags. Do they really matter for SEO? Many people don't really understand the “H” tags. In my opinion, I believe that they do, but not for the reasons that many might have you believe.

Read More

Beating Instagram’s Algorithm Changes for Success

April 16, 2018

Back in the good old days on Instagram, the newsfeed was in chronological order and as long as you posted at the right time, and had a great photo and caption, your followers would have an equal chance of seeing your posts. Now, you have to ensure that you have a basic understanding of Instagram’s algorithm to compete.

Read More

Organize Your Outgoing Posts With Hootsuite Bulk Posting

April 10, 2018

Our friends over at Hootsuite have created a platform that allows you to organize your outgoing posts across multiple channels all from one place! Users love the how much control they have from one dashboard but few people have tapped into one of their most convenient feature: bulk posting.

Read More

Things To Keep In Mind When Crafting Your Hotel SEO Strategy

March 26, 2018

Keep in mind that your strategy won’t just spring up out of the blue. You really have to sit down and think it through. It might not be a success, but as long as you have a plan there is a greater chance the your hotel will do well

Read More

Branding 101 for Small Businesses

March 23, 2018

With so many curators on all channels, branding has become more important than ever to distinguish you from your competitors.

Read More

5 Tips to Combat the Age of Content Oversaturation

March 19, 2018

Let's explore 5 brilliant ways in which content producers can stand out from the crowd in an age of overstimulation. Use these tips to create innovative content for your social media strategy for hotels or any other brand.

Read More

How to Organically Grow Your Social Media Followers in 2018 Series: Twitter

March 5, 2018

Ready to grow your Twitter followers organically? Give these tips a try.

Read More

How to Organically Grow Your Social Media Followers in 2018 Series: Facebook

March 4, 2018

Businesses are desperate to find ways to continue to grow their following in an organic way, as this gives you real, engaged users. If you are committed to growing your Facebook following organically, fear not! There are still ways that you can make this happen.

Read More

Creating an Aesthetically Appealing Instagram in 2018

February 16, 2018

Instagram is no longer a social media channel you can ignore, and if your’e like most you are always on the hunt for how you can make your photos and feed better and more appealing. Learn how to create an aesthetically appealing Instagram in 2018!

Read More

Facebook Video as a Means for Reaching Audiences Organically

February 15, 2018

Now that organic content is more and more infrequently displayed to your audience, let's explore how you can increase reach through video.

Read More

Google AdWords Geo Targeting for Hotels | Get More Transient Business

February 6, 2018

Looking for more transient business for your hotel? Well, I might just have the answer for you. It comes in the form of a 10 minute time investment in AdWords.

Read More

Instagram Just Got Easier For Businesses Thanks to this Feature

February 5, 2018

If your business is active on Instagram, you are well aware of how time consuming it can be. Creating engaging content, taking eye catching photography, and getting your posts just right is not an easy task. After all of the work is done, time still needs to be set aside to actually post your content. Now, you can.

Read More

Bye Bye Business Posts: Big Changes Coming to Facebook’s News Feed

January 22, 2018

What does Facebook latest newsfeed change mean for your business?

Read More

5 Video Tips for Enhancing User Experience

January 18, 2018

Video is king of engagement on social media. Let’s explore just a few topics which will increase the satisfaction of your viewers and peak their interest enough for them to continue watching your content.

Read More

Building Guest Relationships for Hotels through Social Media

January 4, 2018

Learn why it's crucial to build relationships with past and potential guests on social media.

Read More
©2017 E-Marketing Associates | Privacy & Security